Tips of the Trade - Workshops, Presentations & Coaching

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Workshops & Presentations and One to One Coaching

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Tips and Strategies to:
•  Boost sales
•  Build client base
•  Benefit booth staff

Interactive Experiential Workshops and Presentations

What is an experiential workshop?

According to the American Heritage Dictionary, experiential is:
Ex-pe-ri-en-tial: Relating to or derived from experience.
The learning in the workshops is based on the experiences of the entire group.

The group will apply their wisdom to the trade show experience.

In the event that show organizers would like to offer value-added services for their new and/or loyal exhibitors, Tips of the Trade offers pre-show experiential workshops in a central location for all exhibitors.

Speaking presentations are also available at the show site.

For the convenience of the exhibitor, pre-show customized workshops are presented at their location, usually 1-3 weeks before the trade show.

Contact us for your free consultation.

Supervisors and Staff Team Up.

Tips of the Trade presents exhibitors with interactive workshops through group participation. No one sits idly by unless they want to. Training support from the company confirms to the staff the importance of the trade show investment. Staff involvement empowers the employee to share their strengths with each other to build a better show team.

Collaborating in partnership with supervisors, Tips of the Trade creates customized workshops to prepare the booth staff to create and increase sales, qualify target prospects, enhance the company brand, and retain the customers long after the show is over.

Knowledge that is gained in experiential workshops will be remembered.

Topics for Workshops and Speaking Presentations:

Marketing Strategies: Creating a plan to bring in sales from your target market.
Enhancing the Company Brand: Employees are prepared to be a part of the company trademark, so that all aspects of the company are more memorable to qualified prospects.
Retaining More Customers: Skills to Increase the amount of loyal customers for future sales.
Qualifying the Target Prospect: The criteria necessary to focus on potential buyers.
Boothmanship: Best practices in booth etiquette- To invite prospects into the exhibit.
Transitioning Sales skills: Assists outside sales representatives to the differences between booth sales and on-the-road sales.
Additional Topics Available: Customized topics available per request.

See Services for service packages

One to One Coaching:

Exhibitors:

Supervisors and trade show managers prepare to bring buyers to your booth long before opening day. If you are new to the trade show exhibiting process, attending a new show, or looking to be more successful with your current schedule, call on Tips of the Trade to assist you in putting all of the puzzle pieces together.

Contact us for your free consultation.

Tips of the Trade will meet with you months or weeks before the show to provide direction, research, and assistance on these topics and more:

Marketing Strategies: Creating a plan to bring in sales from your target market.
Enhancing the Company Brand: Employees are prepared to be a part of the company trademark, so that all aspects of the company are more memorable to qualified prospects.
Attracting Qualified Prospects: Pre-show marketing analysis to bring more qualified buyers to your booth.
Giveaways: Select a memorable promotional piece to reflect the company.
Choosing the Right Event: Comparison of trade shows or other events from yours and other industries.
Selecting the Best People to Work the Show: Options available inside your company and out.
Return on Investment: Show outlay versus the results – Does the show measure up?
Preparing Booth Staff: Customization of workshops to fit your company’s culture, brand, products and services. For Pre show: Interactive Experiential Workshops and Presentations click here.
Additional Topics Available: Customized subjects available per request.

Trade show organizers:

Capitalize on the ability to be in more than one place at a time. Acquire Tips of the Trade to be your liaison between the exhibitors and show management before, during or after the show.

We will meet with you months or weeks before the show to provide direction, research, and assistance on these topics and more:

Show Evaluation: Effective surveys focused on the desired result for attendees and exhibitors.
Changes in Resources: Research provided on other suppliers to the show.
Added Categories of Exhibitors: Exploration of diverse industries to bring supplementary exhibitors and attendees to the show.
The Needs of New Exhibitors: Hand-holding to prepare the newbies for a successful show. Speaking arrangements at the show available. See Pre-show: Interactive Experiential Workshops and Presentations
Additional Topics Available: Customized subjects available per request.

See Services for service packages available.

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